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Wednesday, 18 June 2008

Push media revisited, thanks to the NYT

Back in the days of slow dial-up connections I was a huge fan of Pointcast, a downloadable newspaper reader. I chose my desired selection from a range of news media and every day the programme would download the content to the reader. That way I could read the stuff on my computer without having to be online.

Then Pointcast hit all kinds of problems and disappeared. But with always-on broadband, newspapers and magazines are never more than a click away anyway, so it didn't matter so much.

So what's the point of a media reader now? The New York Times has a very handy product called The New York Times Reader that I'm trying out at the moment. It delivers all the content of the paper every day, and the cache holds seven days worth of NYT. The quality of writing and coverage of the New York Times is probably better than British papers such as The Times, The Telegraph and The Guardian - after all, the NYT is one of the world's great newspapers.

When the trial ends in 10 days or so, the critical issue for me will be the price point. The NYT Reader is a nice-to-have, not an essential. Anything less than $50 a year I'll sign up without a second thought. Anything approaching $100 will be too much.

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